Press-Release : NEW BALANCE INTRODUCES A REVOLUTIONARY MINIMUS HI-REZ
SINGAPORE, May 2013 – This summer, Boston-based New Balance will add to its barefoot-inspired Minimus collection with the introduction of the innovative HI-REZ road shoe. This shoe is designed for the minimal runner looking for the latest cutting edge product to enhance a hyper-real sensory running experience. NB Minimus HI-REZ launches in April 2013 and will retail for $165.
The launch of Minimus HI-REZ represents a ground breaking, patent pending innovation in the minimal running market, “Our new HI-REZ construction delivers a completely different experience for the runner by allowing the foot to move as it would naturally while still offering underfoot protection,” says Katherine Petrecca Business Manager for the New Balance Innovation Studio. “Minimus HI-REZ is made for the experience minimal consumer looking for a more natural run with every step flush with sensation.”
This new addition to the Minimus…
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